Washington, D.C.’s Fashion Game Changer

Marissa Mitrovitch, Politiquette, July 2016
























When you think of the U.S.’s most fashion-forward cities, New York City and Los Angeles effortlessly spring to mind, from the street styles of SoHo to Hollywood’s red carpet glamour. But in between these two sartorial hot spots are equally energetic metropolises, each emerging with its own unique style that reflects its way of life.














Meet Marissa Mitrovich, the woman who’s putting Washington, D.C. on the map for being as fashionably polished as it is political. As the Founder and Editor of the Washington, D.C. based style blog, Politiquette, Marissa has advanced fashion in our nation’s capital by dressing and acting as a style resource for its most influential politicos. In addition to offering fashion and beauty expertise, Politiquette spotlights the many artists, entrepreneurs, innovators and leaders who help D.C. thrive.

Marissa Mitrovitch, Politiquette, July 2016

























Read more about how Marissa is changing the face of Washington, D.C.’s fashion right here.

Shop the Rosalind Pencil Skirt >>

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Shop the Josephine Cape Blazer >>

Behind the Scenes: Inspiration in the Garment District

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Just a few blocks south of the bustle and bright lights of Times Square, Manhattan’s famous Garment District pulses with the imagination, creativity and energy that embodies the city as a whole. We’re happy to call this hustling midtown ‘hood home, where inspiration arrives at every turn. Here are some of our team’s favorite go-to’s.

Flying Tiger

Based in Copenhagen, this gem of a brand has opened a few locations throughout the city. With its ever-rotating selection of colorful, quirky goods, from kitchen gadgets, to home, to office supplies, you’re guaranteed to find some treasures. The brightly lit, colorful store presentation only adds to the fun. Bonus: everything is wildly affordable and totally smile-inducing.


Location: 920 Broadway, New York, NY


Mood Fabrics

Well before its Project Runway fame, Mood Fabrics has been coveted as a Fashion District favorite for its incredible array of textiles. Trust us, it doesn’t disappoint in person! Here at Project Gravitas, we may not use fabrics from Mood but are more than happy to stroll the aisles for hours to take in the countless patterns, textures and colors.


225 W 37th St, New York, NY 10018



We head to the Museum of Modern Art when we need a break from the chaos of midtown. There’s nothing better than relaxing in the courtyard to collect your thoughts or rebooting your energy with a wander through an exhibit.


Location: 11 W 53rd St, New York, NY 10019


M & J Trimming

Ready for floor-to-ceiling inspiration? Make your way to M & J Trimming for all things buttons, bobs, ribbons, and so much more! Just staring at the rainbow of colors so beautifully organized is a soothing way to spend a few minutes.


Location:1008 Avenue of the Americas (btw 37th & 38th St.)

I believe The Future is Female

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To our Project Gravitas community,

Earlier this year, Woman of Gravitas Shelley Zalis introduced me to the book, The Athena Doctrine: How Women (And Men Who Think Like Them) Will Rule The World. The book posits that the world would be a better place if it were driven by attributes most associated with women (nurturing, communication, sharing) versus a winner-takes-all, masculine approach to getting things done. When I met one of the co-authors, John Gerzema, I was moved to learn that he wrote the book with his daughter in mind.

The book prompted me to remember moments in my career when being a woman has been an asset. For example, a consulting colleague once asked me how I had developed such a close client relationship with a male senior executive. I responded, “I know nothing about sports, so I asked him about his granddaughter’s christening and how his son was doing in his first job.” On the flip side, I learned that I don’t play a zero-sum game effectively. On a project with an all-male team that had sharp elbows, I tried to compete, but ultimately, was penalized in my annual review for not being collegial.

So, I have come to embrace my feminine strengths. I am selfless, expressive, passionate, flexible, collaborative – all atributes John Gerzema’s survey reveals as feminine qualities that are more strongly related to leadership.

That’s why I’m proud to introduce the inaugural piece in our second Confidence Series, our seasonal collection that interprets a fashion trend for the Gravitas Woman. Confidence Series .02 – The Ultimate Blouse Wardrobe answers the eternal question, “What do I wear this with?” For our first piece in this series, The Jane Blouse, we created a top that embodies The Athena Doctrine.

We hope the on-trend lace detail reminds you of what it means to be uniquely female, while the crisp design and professional silhouette give you the power to own your feminine strength. Because, as someone once said, “A woman trying to be a man is a waste of a woman.”

With gratitude,
Lisa Sun
CEO & Founder, Project Gravitas

Project Gravitas Comes to the Red Door

Arden Gravitas

Visit ProjectGravitas.com to experience the Perfect Dress - Italian fabrics, made in NYC, with a slimming secret!


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